Copyright Counters Consulting Limited 2024
Counters Consulting Limited 9 Shottery Brook Office Park, Timothy’s Bridge Road, Stratford Upon Avon, Warwickshire CV37 9NR.

Running Your Business


Good management information is key to the success of your business. As Chartered Management Accountants focus on planning for business growth and development. We can identify the key performance indicators (KPIs) which drive your business, and build systems and processes to tell you what is happening and where you need to take action. Our integrated approach: • A cohesive business strategy which says where you are going • A business plan which sets out the route to get you there • KPIs to monitor performance in real time • Benchmarking your performance against other successful operations • Regular management accounts and analysis to inform your decision making and keep you on track • Regular face to face meetings with business owners and managers Together we will ensure that the reporting systems and processes put in place are tailored to work for your business and that the information produced is understandable and relevant. Once the processes and systems are in place we will continue to review, reiterate and develop the management information to meet the evolving needs of the business . thereby enabling you to recognise and exploit opportunities, defuse issues, and assist with long term planning.


Cash is key to your business and cashflow is a vital part of enabling your business to succeed. Whether it is simply a matter of paying your suppliers and staff, paying your interest on loans or preparing for the next phase of expansion you will need to control your cash. We will work with you to put together a plan to manage and control your cash inflows and outflows so that you can pay your way and grow your business.


All businesses look to increase profits. We can help you to ascertain the strengths and weaknesses of your business benchmarked to your competitors, identifying those areas where there are opportunities to improve profits by reducing costs or increasing margin. We will work with you to develop a targeted plan and then help you monitor progress against it.


Prices should always take account of costs. Reducing costs can help to increase margins whilst realistic pricing can ensure that you cover all business costs


Once you have a plan it is important to monitor progress against this. We can offer guidance and mechanisms to enable you to measure, control and manage your costs to help your business stay on plan. Our analysis can help you identify where your attention should be focused to maximise cost savings.


Providing targeted financial data focused on the needs of your business is our speciality. This information will enable you to identify trends and help you to forecast ahead. Using the data provide you will be able to target business opportunities and minimise threats.


Counters can assist with converting your business to a limited company including preparation of a valuation, advice on the advantages/disadvantages, and carrying out the process of conversion.


We are always available to discuss your business issues with you, large or small. Working with you we can develop recovery plans when things get tough to minimise your difficulties.